Toppin signed a deal nearing $4 million, per CBS Sports' Matt Norlander, to return to Texas Tech. Returning also meant he ...

As the 2025 college football season approaches, Texas Tech is emerging as one of the most talked-about programs in the sport.

Texas Tech's aggressive approach to NIL has thrust the school into the national spotlight, with critics crying foul.

How much does Texas Tech softball's NiJaree Canady make in NIL earnings? Here's what to know ahead of the WCWS championship series vs. Texas.

Editor's note: A previous version of this file was published ahead of the WCWS championship series.It has been updated to reflect NiJaree Canady's new NIL deal at Texas Tech. One year removed from ...

"Reese never got a phone call," Nelson, coach of Texas-based Hotshots Fastpitch, told the Austin American-Statesman on Friday ...

The ability of college athletes to cash in on their collegiate fame has led to fewer players jumping early to the NBA draft.

Texas Tech softball coach Gerry Glasco said Friday after the WCWS that the focus on NiJaree Canady NIL deal is 'insulting' to the Red Raiders' ace Sports newsletter 🏈's best, via 📧 Studio IX ...

Hours before the she leads the Texas Tech softball team into Game 3 of the Women's College World Series championship against Texas, ESPN's Ramona Shelburne reports that Canady has signed on to return ...

Texas Tech softball coach Gerry Glasco said Friday after the WCWS that the focus on NiJaree Canady NIL deal is 'insulting' to the Red Raiders' ace ...

Canady signed a one-year, $1,050,024 NIL contract with Texas Tech's NIL collective, The Matador Club, last July when she transferred to the Red Raiders from Stanford for the 2025 softball season.