Dentsu has allocated $328 million to rebuild the business in 2025, with a further $295 million to be invested over the next ...

Meet Australian creative Sally Anderson who moved to Beijing over a decade ago to take on the challenge of shaping a new ...

EXCLUSIVE: Winnie Chen-Head steps into Eileen Ooi's shoes, who was elevated to PHD APAC chief executive in September 2024.

Unilever's marketing spend went up by $972 million (£750m) to its "highest level in over a decade" last year, according to ...

Déjà vu and disappointment: W+K Sydney's all-male team exposes the hollow promises of diversity in adland, writes Jet Swain, who calls for an end to "lip service." ...

The industry is poised for significant growth in 2025, fuelled by robust digital revenues and shifting consumer behaviours ...

With the global launch of its Galaxy S25, Samsung and BBH Singapore want consumers to think about AI not as an intimidating piece of technology but as an omniscient wingman.

W+K Sydney's all-male team exposes the hollow promises of diversity in adland, writes Jet Swain, who calls for an end to "lip ...

Move over Chat GPT and DeepSeek; Samsung claims that with the launch of its new flagship Galaxy S25 Series, “a true AI companion has arrived”. The global launch campaign from BBH Singapore tracks the ...

In life and in death, Duo the Owl was not just a mascot for Duolingo, but a metaphorical mascot for Gen Z, appealing to their ...

In life and in death, Duo the Owl was not just a mascot for Duolingo, but a metaphorical mascot for Gen Z, appealing to their humour and hijinks. In the most respectful way possible, Duo died as he ...

Interpublic Group has forecast an decrease in organic revenue for 2025 of 1-2%, as “sizable client losses” intensified at a ...