Andrea is an editor at Game Rant, where she has been writing professionally about video games for nearly five years. She became a gamer for life at 7, thanks to a copy of Pokemon Red and her Game Boy.

From analog hobbies to tech curfews, these Gen Zers are experimenting with science-backed ways to help their brains feel a little less foggy. Doomscrolling has taken over our screen time, and ...

Gen Z is giving more to charity while the older generations actually pull back, according to a new report from fundraising platform Tiltify. While Gen Z only holds 6 to 7 percent of all U.S. household ...

“You’re addicted to cheap dopamine and it’s killing your motivation,” Berlin-based TikTok creator Tiziana Bucec said in a May video. The video—which has over 2.9 million views—is a part of the ...

Gen Z is bringing back a controversial dining trend, a new report found, as the generation seeks connection in an increasingly digital world. Members of the generation born between 1997 and 2012 are ...

As the fast food industry struggles, Taco Bell is still seeing sales rise, thanks in part to Gen Z. WSJ spoke with CEO Sean Tresvant about how the brand keeps its base excited even as they pull back ...

Generation “Z” — those roughly between 13 and 28 years old — is becoming our 21st-century version of the “Lost Generation.” They’re often nicknamed “Zoomers,” a term used to describe young adults who ...

Gear-obsessed editors choose every product we review. We may earn commission if you buy from a link. Why Trust Us? Nintendo’s Black Friday deals have officially dropped, including the Pokémon Legends: ...

Starbucks is betting on Gen Z to help bring back coffeehouse culture. A recently published Starbucks-commissioned survey of 2,201 U.S. adults from Morning Consult found that 70% of Gen Z consumers ...

I think back to freshman year, when my friends and I would cram onto a lumpy dorm-issue twin bed and huddle around one phone, collectively cringing as we swiped through Hinge. That was my first foray ...

Add Yahoo as a preferred source to see more of our stories on Google. Gen Z is bringing back the polarizing trend of shared tables and communal dining. Though often the butt of jokes, the trend ...

Amid industry worries that younger consumers are staying away from alcohol, Corona beer maker Constellation Brands Inc. has found a way to tap into Gen Z wallets. Somewhat surprisingly, the beer and ...