It's time you use patients' quest for bright smiles to grow your practice. To make it work, you will need to go beyond hanging some well-placed signs and pamphlets in your office. You also need a ...
This story is part of 'White lies', a series by CNN's As Equals investigating skin whitening practices worldwide to expose the underlying drivers of colorism, the industry that profits from it and the ...
Skin whitening is a major industry around the world, including in the U.S., but it is endemic in Nigeria, Africa's most populous country. It's rooted in colonial-era beauty standards that see brighter ...