Cola’s seasonal spots have been closely tied to handcrafted visuals and nostalgic storytelling. This year, however, the ...
For a few weeks last November, no villain loomed larger over Madison Avenue and social media that polices it than Coca-Cola. The company's "Holidays Are Coming" spot, an homage to a classic 1995 ad, ...
Hometown Coca-Cola has long been a marketing behemoth, from Super Bowl spots to its iconic holiday ads featuring Santa Claus and precocious polar bears. But Coca-Cola’s first advertisement was far ...
Forbes contributors publish independent expert analyses and insights. I write about Corporate Reputation, Comms Strategy, and Marketing. Coca Cola launched a new AI-produced Christmas ad. Consumers ...
Two of its humans, Mike Postma and Stephen Flynn, fed Chat GPT classic Christmas ads like Apple’s Misunderstood, Amazon’s Joy Ride and the entire John Lewis collection. The chatbot then 'pitched' ...
Coca-Cola released a set of new holiday ads – and two created with generative AI are bubbling up discussion on social media. The pair of ads that utilize artificial intelligence dropped Monday, Nov. 3 ...
In an effort to spread awareness of the dangers of drinking too much soda, health advocates created a powerful music parody of Coca-Cola's iconic "Hilltop" ad from 1971, sang by real people suffering ...
Uber Advertising announced an interactive advertising format combining branded map displays with destination-specific creative that runs the consumer's entire ride.
The acclaimed AMC series ended in a nostalgic way. — -- Spoiler alert: This article contains information about the “Mad Men” series finale, “Person to Person.” Don Draper sits on a hill ...
For a few weeks last November, no villain loomed larger over Madison Avenue and the social media that polices it than Coca-Cola. On Monday, Coke is trying again, releasing a new generative AI holiday ...