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The findings reveal that the Nordics are rapidly adopting pDOOH, with 32% of all campaigns in the past 12 months including pDOOH, surpassing the 2024 global average of 28%. This share is expected to ...
Trainline is Europe's leading train and coach app, with 27 million active customers worldwide. The platform enables users to ...
In today’s Digest, Judge Amit Mehta zooms in on generative AI in Google’s antitrust case, the New York Times strikes an AI ...
Adsquare, the global leader in location intelligence for programmatic advertising, today (2nd June, 2025) announces the ...
We look back at the launch of the AdTech Connect initiative and everything it has achieved so far. What’s next? AdTech ...
As advertisers increasingly require accountable reporting and flexibility to optimise omnichannel performance, Channel 4 ...
LG Ad Solutions, a leader in Connected TV (CTV) and cross-screen advertising, has announced a strategic partnership with ...
Cette stratégie s'inscrit dans le contexte du consortium européen ASAP4EU, créé et porté par OKAST, incluant Broadpeak, Titan ...
Business Insider will lay off 21% of its workforce as part of a broader restructuring strategy aimed at prioritising ...
With FAST (free ad-supported streaming TV) and AVOD (advertising video on demand) channels gaining significant traction among ...
Adsquare, the global leader in location intelligence for programmatic advertising, today (June 2nd, 2025) announced the ...
In parallel, IAB Europe is also launching a new beta phase of the certification programme tailored specifically for ad tech ...
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