As these shifts take place, the media industry is about to go through a major test: how many people are willing to pay for a ...

"The addition of UFC's year-round must-watch events to our platforms is a major win," said Paramount CEO David Ellison, ...

The UFC recently signed a deal with CBS/Paramount+ to broadcast events on both networks. The deal will go into effect next ...

White did not specify how much the new bonuses will be. The Paramount deal goes in effect starting with the first event in ...

Paramount and UFC have announced a billion-dollar rights deal, marking a significant shift for the fight company.

The meet and greet was at UFC 306 at the Sphere in Las Vegas nearly a year ago. In the luxury box of TKO Holdings, which owns ...

Paramount Skydance announced a seven-year media rights agreement in which Paramount+ will become the exclusive home of all ...

As UFC makes a play for wider audience reach with Paramount, streaming is making larger moves toward general market appeal as ...

"CBS Mornings" parent company Paramount has secured U.S. TV rights to UFC in a $7.7 billion deal. MoneyWatch correspondent ...

The UFC officially has its new TV rights and streaming deal in place with Paramount, and the news has been the talk of the MMA community since it was announced.

The UFC recently signed a broadcast deal with Paramount+ that will average $1.1 billion annually, dwarfing the MMA powerhouse ...