There's only one exception to the rule. Parents can touch them when they help their Elf move to a new hiding location.

As Christmas quickly approaches, it's time to think about important seasonal topics such as presents, trees, stockings and, of course, Elf on the Shelf! This holiday activity brings plenty of joy to ...

Christmas magic is sneaking back into your home! It’s that time again for your mischievous little scout elf to come ...

Feeling the elf-haustion? Does coming up with new adventures for your nighttime Santa spy have you stressed out? Holly (or Buddy or Snowflake) doesn’t need elaborate setups or expensive props to keep ...

Melissa Shission took a careful look. No kids in sight. She adjusted the Elf on the Shelf, wrapped in a tortilla in the refrigerator case of Abide Coffeehouse in Wilkes-Barre. As a business partner, a ...