Cola's The Santa Stories campaign at the top of 2023's UK Campaign Effectiveness ranking The ability of strong brands to grow ...

JD Vance was primarily known to the general public for his memoir, Hillbilly Elegy, but his path to national politics had a ...

Etsy's 2024 advert relies on a familiar figure to convey its Christmas message of personalised gifting. Enter Wally (of 'Where's Wally' book fame) who we see travelling around the world being ...

Andrew Tindall reflects on the best-performing Christmas ads so far according to System1’s research. Some brands have yet to launch, they’ll ho ho ho-pe they’re not too late.

In 2023, Amazon extended its Cyber Five sales event to eleven days and kicked off promotional efforts well in advance of ...

Walmart is testing a mobile app that would open the locked plastic barricades that are now commonplace on store shelves.

What the World Needs Now Is Love” features heavily in the effort that extends Amazon's focus on music around the holidays.

Produced by Amazon’s internal creative team in partnership with production company Hungry Man, and directed by award-winning filmmaker Wayne McClammy, the 90-second holiday spot goes live on November ...

Discover the latest financial insights, including strong search performance, impressive YouTube revenue, and Google Cloud's ...

Operator: Greetings, and welcome to Marin Software’s Third quarter 2024 Financial Results Conference Call. At this time, all ...

Shared in the r/Anticonsumption subreddit, the Buzzfeed ad read, "36 quirky things to impulse buy before fall Prime Day ends ...

Among online ad companies, Amazon showed the strongest growth, although its ad business still remains a fraction the size of juggernauts Meta and Google. Meta's advertising revenue grew 18.7% year ...