Superstar' back into the cultural spotlight with a bold reminder that the original streetwear icon isn’t just a throwback.

UEFA Women’s EURO 2025 film under its 'You Got This' campaign, showing how rivalry and respect elevate performance in women’s ...

Professional football players are not only famous for their talent on the field but also for their popularity off it. Many NFL stars use their fame to land big advertising deals with top brands. These ...

Patrick Mahomes is Adidas’ MVP off the field too—here’s how the Chiefs QB became one of the most valuable assets for the sports brand.

Adidas launched its "You Got This" campaign featuring Lionel Messi and Patrick Mahomes in a playful treadmill challenge. The campaign, which launched June 12, 2025, emphasizes the power of support ...

Adidas, meanwhile, just debuted the latest spot in its “You Got This” campaign, showing Messi in a playful treadmill showdown with NFL star Patrick Mahomes.

The wives of Kansas City Chiefs quarterback Patrick Mahomes and soccer legend Leo Messi have made an appearance in Adidas' latest commercial.

At first glance, you wouldn't expect Patrick Mahomes and Lionel Messi to be rivals. One dominates the NFL with his rocket arm and field vision, the other is a global icon with magi ...

Patrick Mahomes, Lionel Messi collaborate in new Adidas campaign - vai Getty/CMS Patrick Mahomes and Lionel Messi met last year at Arrowhead Stadium during a Major League Soccer game between ...

In Adidas’ new campaign, Lionel Messi and Patrick Mahomes team up for a workout-themed ad—but it’s their wives, Antonela Roccuzzo and Brittany Mahomes, who grab early attention.

Still, having Mahomes and Messi in the same commercial is quite the achievement for Adidas, and we imagine the sporting company will do quite well out of this. Because we know Patrick and Leo will.