Dentsu has allocated $328 million to rebuild the business in 2025, with a further $295 million to be invested over the next ...

Meet Australian creative Sally Anderson who moved to Beijing over a decade ago to take on the challenge of shaping a new ...

EXCLUSIVE: Winnie Chen-Head steps into Eileen Ooi's shoes, who was elevated to PHD APAC chief executive in September 2024.

Unilever's marketing spend went up by $972 million (£750m) to its "highest level in over a decade" last year, according to ...

Moves follow departures of Sue Higgs and Caroline Pay.

X has broadened its legal battle with advertisers over an alleged ad boycott, adding new brands to a list that already ...

While DeepSeek's innovations won't directly impact marketers in the near-term, its ripple effects on AI development will ...

EXCLUSIVE: The global media agency network revealed the brand refresh to over 14,000 employees during a global town hall ...

While major agencies and holding companies have floundered in their response to climate activists, a concerted communication ...

The Guardian has promoted its chief advertising officer Imogen Fox to global chief advertising officer. Her expanded roles ...

Dynamo PR's Peter Bowles test runs rival AI platforms to see which works better for PR. The launch of DeepSeek went insane ...

For the second consecutive year, Pfizer is advertising at the Super Bowl. The pharma giant announced Friday morning that it ...