The Trade Desk on Thursday announced its first native app built for use with a separate cloud or data warehouse. It’s called ...

Meta changes up its strategy for tackling improper AI advertising; ICE is proving bad for business; and agencies are worried about their jobs.

Life360, a popular family safety and tracking app, is getting deeper into the advertising and analytics platform business. On ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

Life360, a popular family safety and tracking app, announced its first location-based ad targeting solution, called Place Ads ...

Life360, a popular family safety and tracking app, announced its first location-based ad targeting solution, called Place Ads ...

AdExchanger is where marketers, agencies, publishers and tech companies go for the latest information on the trends that are ...

French AI start-up Olyzon (pronounced “all eyes on” – more on that in a bit) announced $5 million in additional seed funding ...

Retroactive reinforcement won’t be enough to ensure a fairer and more innovative ad market going forward. We need proactive ...

Open Intelligence is designed to help advertisers make sense of their data and use it in more ways, with a longer-term goal ...

AI-generated pages were recently found on domains hosted by Nvidia, NPR, Stanford University and even several US government ...

The Trade Desk is adding a new retail tool to its data marketplace toolkit – or a new element to its periodic table, if you ...