The movie cast and players will "parade" from a VIP reception to the Aurora Theatre for the premiere via Pine and Main Streets. T The Buffalo Bills will host a parade in upstate New York to celebrate ...

Buffalo Bills fans, mark your calendars! The Hallmark Channel is bringing the stars of its upcoming holiday flick “Holiday Touchdown: A Bills Love Story” to West Seneca for a free meet-and-greet event ...

EAST AURORA, N.Y. (WKBW) — The Buffalo Bills will host a parade in East Aurora for the premiere of the team's Hallmark Channel Christmas movie, "Holiday Touchdown: A Bills Love Story." The parade is ...

The NFL is continuing its partnership with Hallmark, and recently premiered the latest movie in its collaboration that started with Holiday Touchdown: A Chiefs Love Story. This time, the Buffalo Bills ...