There’s something magical about an ad that doesn’t feel like an ad—and Volvo’s latest for the EX90 is exactly that. It’s not just selling a car; it’s telling the story of what it means to love ...
In case you didn't know this, men aren't the only ones allowed to buy cars anymore. Women do it too now, sometimes all on their own! But carmakers used to look at women in a very different way, as we ...
Auto brand Volvo is being celebrated for its recent "pro-life" ad after fellow luxury car brand Jaguar caused a social media firestorm this week with its rebrand that critics dubbed "woke." The nearly ...
Social media users were quick to praise the ad, with many applauding its wholesome content and lack of controversial undertones. “Volvo understands what people want: safety, family, and connection,” ...
Volvo Car UK has avoided a ban from the Advertising Standards Authority after listeners complained a radio ad exaggerated the performance of its new Volvo XC60 model. Produced in the style of a news ...
With a tight marketing budget and a brand on the turnaround, Volvo is open to experimentation. Which is one reason why it’s a launch partner for Time Inc.’s Real Time ad product, which places the ...
LOS ANGELES -- After a run of playful new-vehicle introduction advertising from Volvo Cars of North America Inc., the stoic Swedish automaker is returning to its heritage: safety. Resurrecting the ...
Volvo has agreed to alter a global TV ad about seatbelt safety after complaints from the New York Times. The ad, by Swedish agency Forsman and Bodenfors, uses a series of quotes from media to ...
%27There was a safety line%27 attached to Van Damme%2C but action is real%2C says Volvo spokesman Volvo ad had has nearly 7.7 million views Volkswagen and Evian have had similar viral video success ...
LOS ANGELES -- After a run of playful new-vehicle introduction advertising from Volvo Cars of North America Inc., the stoic Swedish automaker is returning to its heritage: safety. Resurrecting the ...
According to a new lawsuit filed in federal court in Los Angeles, California, Volvo Group North America LLC is too cheap to pay for the photos they use in ads and guilty of using bullying corporate ...