Florida is a top destination for many domestic and international travelers thanks to various entertainment attractions, including major theme parks, the warm weather and sandy beaches, and numerous ...

TALLAHASSEE, Fla. — As lawmakers return to Tallahassee next month, VISIT FLORIDA may once again face scrutiny over whether the state’s tourism bureau is still worth its roughly $80 million annual ...

STEWART: THE STATE OF FLORIDA IS SENDING OUT INVITATIONS TO MILLIONS ACROSS THE COUNTRY. SUMMER: THOSE INVITATIONS ARE IN THE FORM OF NEW TV ADS, AS PART OF A NEW MARKETING BLITZ. AS WESH 2’S GREG FOX ...

Evoking an Old Florida vibe, Wonder Gardens provides a haven for rescued birds and reptiles that can't be released back into the wild. Flamingo Island Flea Market has 600 vendors selling everything ...

Contrary to what some might think, Florida is a year-round destination beyond escaping cold weather during winter or having a sunny vacation during summer. It has its own distinct seasons shaped by ...

In commemoration of America’s 250th anniversary, VISIT FLORIDA has released a seven-part docuseries highlighting Florida ...

Bryan Griffin, who has served as a spokesman for Gov. Ron DeSantis, is set to take over as leader of Florida's tourism-marketing efforts. The Visit Florida Board of Directors on Friday approved ...

TALLAHASSEE - The number of people traveling to Florida during the second quarter of 2023 decreased compared to a year earlier, according to estimates released Wednesday by the state's ...

A scene from Visit Florida's “Live More Floridays” campaign: a couple at the Canyons Zipline and Adventure Park in Ocala. Photo Credit: Visit Florida Visit Florida has launched a marketing campaign ...