Stihl boosted viewership of its Timbersports lumberjack competition with a social media campaign. The maker of chainsaws and other power tools had canceled its Timbersports competition, and instead ...
Sports Illustrated on MSN
The STIHL TIMBERSPORTS team is a Halloween nightmare
Axes, chainsaws and some of the world's most dangerous-looking athletes. The STIHL TIMBERSPORTS team is in Germany for the ...
VIRGINIA BEACH, Va., Jan. 13, 2026 /PRNewswire/ -- TIMBER! Chop It Like It's Hot, a five-episode docuseries that pulls back the curtain on the high-energy world of STIHL TIMBERSPORTS®, is now live on ...
The Stihl Timbersports series was already a case study on successful sports marketing. Now the chainsaw and outdoor equipment manufacturer hopes to set another example for how classic TV events will ...
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