Adtech video game company Overwolf doubled its ad revenue from $50 million in 2023 to $100 million in 2024, signaling Overwolf’s position among brands trying to navigate the widely untapped in-game ...
The First Descendant developer Nexon has been accused of using generative AI to create advertisements for its free-to-play online shooter, and players are quite upset – partly because of the ethical ...
On the social media platform X, Nexon has issued an official statement after gaming netizens uncovered the use of seemingly AI-influenced advertisements for its third-person Unreal 5 shooter, The ...
Credit: Mashable edit: Screenshots from @firstdescendantofficial TikToks, via u/iHardlyTriHard Free-to-play game The First Descendant has been slammed for apparently using fake AI-generated ...
From the Halo TV show to God of War, here’s what video game companies spent millions of dollars showing to football fans God of War Microsoft Nintendo PlayStation Pokémon When Sony Santa Monica ...
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