Google is bringing richer home listing ads to Search, helping agents connect with high-intent buyers earlier in the journey.

Google parent company Alphabet Inc GOOGL GOOG officially announced on Thursday the nationwide rollout of its Enhanced Local ...

While the rise of pocket listings — when a residential property is put up for sale without being placed on the Multiple ...

Google is expanding enhanced LSAs for home listings to 50 states, showing listing details and routing leads to local agents.

Google expands Local Services Ads for home listings nationwide, linking buyers to realtors in-app via HouseCanary data—see ...

Pocket listings are the hidden treasures of real estate. Or, at least, they seem to be. There's a real appeal in finding a perfect house for sale that hardly anybody knows about. Yet, pocket listings ...

Sami Allen is the managing editor at Forbes Home, with over seven years of experience in the home space and 10 years of editing experience. Sami Allen is the managing editor at Forbes Home, with over ...

Both companies face lawsuits and antitrust inquiries as they attempt to control the experience of home buying.