Media companies are highlighting podcasts in their conversations with advertisers, including their annual pitches at Upfront presentations. While the main avenue for video podcasts is YouTube, the ...

A few years ago, I transitioned from freelance journalism to running my own public-relations business. A big part of my work now includes cold-pitching my clients who work in the coaching industry as ...

Both the landscape of the media and the media relations field keep on evolving. As communications professionals, we need to keep up with the latest types of media as they become popular and widely ...

First Founders, the Delaware-based startup accelerator that focuses on underrepresented founders, is using its “Innovation Included” podcast for good — more so than usual. The new bite-sized episodes ...

Add Yahoo as a preferred source to see more of our stories on Google. As the popularity of podcasts rise, networks are positioning hosts as the ultimate influencers. After slowing down in 2023, ...

Amazon's second-ever Upfronts pitch to advertisers this week featured an appearance by NFL champion brothers Jason and Travis Kelce. They weren't there to hype live football rights. While Amazon's ...