MicroStrategy — a business intelligence firm and Bitcoin (BTC) treasury company — has rebranded to "Strategy" and adopted a Bitcoin-themed visual marketing scheme. According to the Feb. 5 ...

MicroStrategy Inc. (NASDAQ:MSTR) has officially rebranded as Strategy, reflecting its sharpened focus on Bitcoin (CRYPTO: BTC) and artificial intelligence. The company's new logo features a ...

MicroStrategy (MSTR) has changed its name to Strategy in a move to simplify its brand and reflect the focus of the company, it announced Wednesday. Strategy’s new logo includes the famous ...

--(BUSINESS WIRE)--MicroStrategy® Incorporated (Nasdaq ... reflecting its focus and broad appeal. The new logo includes a stylized “B”, signifying the company’s Bitcoin strategy, and ...

Tysons-based MicroStrategy announced the rebranding as it reported its fourth quarter 2024 financial results, which saw the company logging a net loss of $670.8 million. The company also logged ...