Over a decade ago, Google released the Content API for Shopping to let merchants manage their Google Merchant Center feed programmatically. Well, the new Merchant API is officially replacing the ...
Merchant API is now generally available. It's now the the primary programmatic interface for Merchant Center. Google will keep the Content API for Shopping accessible until next year. Google makes ...
Google announced it will shut down the Content API for Shopping on Aug. 18, 2026, officially making the Merchant API the new standard for managing Merchant Center accounts. Why we care. For over a ...
Google Shopping API migration deadlines are approaching, and advertisers who don’t act risk disrupted Shopping and Performance Max campaigns. What’s happening. Google is sunsetting older API versions ...
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