In video games, artificial intelligence is used to produce the illusion of intelligence in the behavior of non-player characters (NPCs). The techniques used typically draw upon existing methods ...

Despite recent economic headwinds, the video game industry continues to be one of entertainment's most profitable businesses.

But as artificial intelligence technology improves, game studios are experimenting with generative AI to help build environments, assist game writers in crafting NPC dialogue and lend video games ...

DFC Intelligence, the longest-running analyst firms to cover the games industry, says 2025 will see the start of “long period of significant” growth ...