The rich, bitter, and almost-chocolatey flavors of Guinness have earned this Irish stout its spot among the most iconic beers worldwide. While “classic” is undeniably a word you could use to describe ...
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The Psychology Secrets Behind Guinness, Apple, and Pringles — And How They Can Work For Your Brand
Find out the behavioral science principles behind five billion-dollar brands, and how to apply them to market your business.
An ad campaign featuring a group of men who rejected gang life in favour of running an urban ranch in LA tops a chart of the most emotionally engaging Guinness ads. “Compton Cowboys” leads a list ...
Guinness, like other Irish stouts, enjoys a seasonal popularity every St. Patrick’s Day. It has also been touted as being “good for you,” at least by its own advertising posters decades ago.But can ...
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