Base44 Integrates Native Google Ads Campaign Management for App Builders

The Base44 marketing tools now span discovery, promotion, and acquisition, providing builders access to create a live Google Ads Performance Max ...
Search Engine Land

Google Ads adds VTC bidding for App campaigns

Google Ads now lets Android App campaigns optimize bidding for view-through conversions, showing a shift toward video-driven performance. Google Ads launched VTC-optimized bidding for Android app ...
adweek

Google Debuts New Ad Formats and AI-Powered Bidding Tools for iOS App Marketers

Google on Thursday announced a handful of updates designed to help iOS app marketers extend their reach and improve campaign performance. These include two new ad formats and bidding settings linked ...
Searchenginejournal.com

Google Pushes Back On Adweek Report About Gemini Ads In 2026

Adweek reported that Google told agencies it plans to bring ads to the Gemini app in 2026. Google’s Dan Taylor and the AdsLiaison account publicly pushed back on the story. The dispute highlights the ...
Wired

Google Is Not Ruling Out Ads in Gemini

Google executives have insisted for months that the company has no immediate plans to put ads in Gemini. But in an interview with WIRED, Google’s senior vice president of knowledge and information, ...