Google is rolling out a new Google Ads experiments page that promises to "help you create, manage, and optimize your experiments in one place." There is a new summary page for your experiments and a ...

Google has already admitted that video platforms like TikTok and Instagram are eating into its core Search product, especially among younger Gen Z users. Now it aims to make searching video a bigger ...

Google is turning your inbox into its next AI test bed, and the experiment is called CC. Instead of another chatbot window, ...

The days of confusing drafts and experiments in Google Ads are over. Google launched a much-needed update to this testing feature in the online interface, and the new experience is a welcome change to ...

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A new test shows Google's "Privacy Sandbox" ad targeting tools perform only a little worse than Chrome's browser cookies. Reading time 5 minutes In 2024, Google will ...

Google on Tuesday is releasing three new AI experiments aimed at helping people learn to speak a new language in a more personalized way. While the experiments are still in the early stages, it’s ...

In the last Search Off The Record podcast, Gary Illyes from the Google Search team said that sometimes issues can arise within the Google Search results due to two experiments that conflict with each ...

We didn’t get a real update about Gemini on smart speakers and display at I/O 2025 last week, but Google Home recently added a new “Voice assistant experiments” setting for it. Since testing got ...