Learn how AI-driven personalization transforms customer loyalty. Explore predictive modeling and data strategies for ...

As we enter into a new world of consumer behavior, enterprises are finding that they must keep up with constantly changing consumer preferences to win in their respective industries. With ...

Wars and pandemics change the world and shift the course of history. The Black Death killed half the population of Europe in the 14th century. But the plague eventually marked the end of Feudalism.

Simile, an AI startup, raised $100 million to develop a model predicting human behavior, including customer purchases and ...

Consumer behaviour encompasses the complex processes by which individuals select, purchase, use, and dispose of goods and services. This field integrates insights from psychology, economics, sociology ...

While the psychology of consumer behavior would veer off into a number of different directions in the 1950s, its core remained psychoanalytic theory brought over from Europe in the 1930s. Nothing ...

1010data, Inc., provider of an internet-based big data warehouse, has announced the launch of a new software tool that enables 1010data's customers to automatically segment and analyze huge consumer ...

Consumers are looking to adopt sustainable habits into their day-to-day lives. And in that ever-evolving push towards everyday sustainability, the concept of a circular economy — where materials are ...

Social learning theory sets forth the premise that people tend to unavoidably learn things they see or experience in a hands-on way. Behavior modeling in the workplace, a component of social learning ...

From discounts to luxury pricing, learn how fashion pricing psychology impacts consumer behavior fashion and drives modern ...

You have so much new ground to till as a business owner that sometimes, you may feel like you'll never find a shovel big enough. Then comes the day when a member of your marketing team says that he ...