Chrome will soon reportedly release new artificial intelligence tools, including one that helps users make the best purchases by comparing different products across multiple tabs. Google's new tool, ...

Smart consumers understand a product as well as its retailer well before they make a purchase. This has been true of consumers for decades. In past years, they would wander from shop to shop searching ...

Collective wisdom dictates that online shoppers gravitate toward the highest-rated products. But new research debunks this and shows top reviews carry more sway in a customer's final buying decisions ...

A viral meme that claims United States Food and Drug Administration (FDA) approvals are meaningless is missing context. The widely shared image compares a list of items it incorrectly asserts are ...