Shelves in a grocery store stacked with bottles of Coke Zero and Diet Coke. - MDV Edwards/Shutterstock Coca-Cola has been a classic soft drink for more than a century. The first glass of the soda was ...

Coke Zero vs. Pepsi Zero: Both sodas want your drink dollars. I remember the original Pepsi Challenge, back in 1975, when Pepsi shook the soft-drink world to its fizzy, caramel-colored core by ...

Who even actually drinks Coke Zero? New Videos every Monday and Friday! Mom's on a diet and buying Coke Zero again... when ...

This story was originally published on Marketing Dive. To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Coke Zero Sugar is attesting that “fan work is thirsty ...

NEW YORK -- Coke Zero is getting revamped as Coke Zero Sugar. The new name is intended to make clearer that the drink has no calories, and a new recipe is intended to make the drink taste more like ...

Coke Zero’s latest campaign makes something out of zero. Leaning into the “Zero” in the brand name, the campaign contains no examples of the product, or ad copy. Conceived by creative agency Ogilvy ...

NEW YORK -- Coke Zero, apparently, is your father's diet drink. Women may be the core customers for no-cal drinks, but Coke Zero also is bringing in men — from college boys to soccer dads — with black ...

Coca-Cola Creations has made a new flavor to hit the market in Africa, as they'll be able to snag the new Wozzaah Zero Sugar flavor this week. According to the team, the flavor has been inspired by ...