Don’t miss the recent article in Automotive News, featuring UnityWorks’ own VP of Sales, Phil Sura, talking about the exciting new digital advertising platform pushing the boundaries of YouTube ...

Give Google six seconds and it’ll give your brand a bump. That’s the premise, anyway, behind the six-second video “bumper ads” it’s been selling on YouTube since last year. What kind of bump? Google ...

Google’s bumper ad tool, which shortens longer videos to six-second bumper ads, is now broadly available. Here’s more information on how to use it. The tool, previously known as Bumper Machine, has ...

YouTube announced a new ad format today that’s all about brevity. In a blog post, Product Manager Zach Lupei said YouTube has been exploring formats that are better-suited for smartphone video ...

YouTube announced Tuesday it is launching a new 6-second ad unit the user can't skip. "Bumper" ads have been specifically designed with mobile in mind due to their lightweight nature. In a blog post, ...

A challenge to the creative community, YouTube is set to unleash its 6-second advertisements, dubbed Bumper ads. Unlike the traditional adverts, viewers won’t be able to skip these videos. This ...

When it comes to the internet, there are some necessary inconveniences that have to be endured by all. Ads being one of them. With Google often thought of as the heart of the internet, it is not ...

After announcing a new ad platform for television last week, Google is launching a new six second “Bumper” video ad format for YouTube. Aimed at “snackable” videos consumed on smartphones, Bumpers ...

We’re all used to that five-second countdown before the skip button shows up on a YouTube pre-roll ad. Soon, you’ll have to wait just one second more and watch a full, “snack-sized’ video with the ...

Everyone watches videos on their phones. It's something that video platforms have been trying to contend with for years, and on Tuesday, YouTube revealed a new ad format that is specifically suited ...

Unless you employ an ad-blocker, you're probably used to seeing pre-roll ads on YouTube videos. You can normally skip the longer spots if they're not really your thing, but a new format launching ...

YouTube today released its first ever leaderboard for so-called ‘bumper’ ads, with Asia-Pacific populating almost half the list of six-second spots. Following the video platform’s decision to scrap 30 ...