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Are the winter months getting you down? Don't despair - one way to beat those winter blues is to get out into the fresh air. Are the winter months getting you down? Don't despair - one way to beat ...

Bold 2in1 launched a nationwide search in March to find children to star in the TV ads. The search included experiential roadshows, online activity and press and radio partnerships with IPC Media and ...

Landor Associates has redesigned the packaging, brand identity and new variant naming for Bold 2in1. The first Procter & Gamble work to be run out of Landor’s London office, the new identity is part ...

Two major laundry brands are scrubbing up for spring with new look packaging and advertising. Procter & Gamble is relaunching Bold 2in1 in a multi-million pound marketing programme covering new ...

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A raft of innovations have been announced for flagship P&G laundry brands Bold and Daz. A gel variant of Bold 2in1 will be launched in May, in a bid to repeat the success of P&G's Ariel Excel Gel, ...