Most of the new bass baits are revealed each year at ICAST in July. Though many of those baits aren't even available for purchase until the fall. This means we usually don't get to see what the newest ...
New baits are one of my favorite categories of products. They fill anglers with dreams of finding the lure that will result in a fish on every cast. Is that realistic? No, but it’s fun to dream. And ...
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Topwaters are the Best Bass Baits, Period
There is nothing in fishing better than a topwater bite. If you believe something different, you are either misinformed or you have not yet had a topwater bite. I love punching, I love throwing a ...
The Starting Spot Daily Bass Fishing Headlines are the perfect way to start your day with some of the top bass fishing articles on the internet. It’s the quick, informative, how, where, and who you ...
CORNELIUS, N.C.--(BUSINESS WIRE)--Matt Lewis, an entrepreneur with many other successful businesses founded BassMooch in 2022. Lewis decided to follow his passion for fishing and started the journey ...
Big fish smashing a topwater lure is the most exciting sensation in fishing, and there's no better time to experience it than now. Largemouth bass, smallmouth bass, Kentucky bass, striped bass and ...
From an Alaskan guide coming out of retirement for one more shot, to must-have topwater bass baits, to the best soft plastic baits, these stories captured our Sports Illustrated fishing reader’s ...
BassMooch, a fishing lure and tackle company from Lake Norman, North Carolina develops an innovative topwater fishing lure for catching bass and names the lure after the founder's father. CORNELIUS, N ...
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