Barbie has a new Diwali doll just in time for Festival of Lights. Just in time for the Festival of Lights, celebrating the triumph of light over darkness, Barbie is launching a new Diwali doll. To ...

It’s National Barbie Day. Used to celebrate the iconic doll created by Mattel, the yearly occurrence brings back a feeling of childhood nostalgia. After all, most middle-class American women have had ...

The new 'Clueless'-themed launch also includes American Girl dolls, Uno cards, Polly Pocket and more Clueless is getting the Barbie treatment! On Thursday, July 10, Mattel and Paramount announced a ...

Barbie has announced two new additions to its growing line of diverse and inclusive dolls: a blind Barbie and the first Black Barbie with Down syndrome. Mattel announced the two new dolls on Tuesday ...

Forbes contributors publish independent expert analyses and insights. Joan Verdon is a veteran retail reporter based in Northern New Jersey. Mattel has created a collectible Barbie in honor of the ...